Travis and Brooke Daly, a husband and wife team, are the co-founders of CollegePlannerPro.
Travis, an application developer, created a solution for Brooke’s independent college consulting company, Advantage College Planning, in 2009, when her business began growing beyond what could be managed using spreadsheets, hand-written notes, and Microsoft Word. Brooke’s fellow IECs repeatedly asked what software she used to manage her business, and from there, CollegePlannerPro was born.
CollegePlannerPro quickly evolved to serve the needs of IECs worldwide and grew to serve thousands of independent college consultants around the world.
The success of CollegePlannerPro starts and ends with the success of our members, and from the beginning, we have worked closely with the community to create tools specifically tailored to their needs. We sincerely thank the independent educational consultant community for making us a part of it, and we look forward to serving it for years to come!
Who We Are
Valerie Kaskovich
CEO
Prior to stepping into the CEO role, Val was the Director of Finance & Operations at ArborBridge, an online test preparation and tutoring company (and partner of CollegePlannerPro). Val is responsible for overseeing day-to-day operations, while simultaneously scoping out the long-term vision of the CollegePlannerPro platform. She is proud to lead a team dedicated to the continued advancement of industry-leading software that supports the needs of thousands of IECs and their students.
Ellie Schaffer
Head of Engineering
Ellie brings a wealth of SaaS experience to the CollegePlannerPro team. In the Head of Engineering role, she is responsible for the architectural vision of the platform, and plays a key role in planning and leading ongoing development efforts.
Owen Tuleja
Software Engineer
Owen joined CollegePlannerPro after nearly a decade of helping college-bound students prepare for standardized tests. A graduate of the University of Pennsylvania, he is excited to apply the same demanding standards from his tutoring career to the design of intuitive and practical software for IECs.
Raymond Babul
Product Manager
Ray spent the first decade of his professional career in the tutoring industry, working with IECs and their students. He shares with consultants the passion for helping students maximize their potential, and it is what inspires him to support the members of CollegePlannerPro every day.
Lisa Davis
Director of Sales and Marketing
Lisa joined the CollegePlannerPro team after several years building partnerships with IECs through her work at ArborBridge. Her passion for efficient, organized systems and growing small businesses is what drives her contagious enthusiasm for CollegePlannerPro and its members.
Nicole Neville
Product Specialist
Nicole joined CollegePlannerPro after nearly a decade of assisting college-bound international student-athletes navigate the US university admissions process. Her experience, along with being a friendly, customer-focused individual, motivates her to educate and train CollegePlannerPro members.
